Kirusa & MTN partner to launch Roaming packs on Instavoice ReachMe app in Zambia

Kirusa, a global leader in communication solutions over data networks for consumers and enterprises, and MTN Zambia, a leading telecom operator in Zambia, today announced the launch of roaming packages within InstaVoice ReachMe app.

ReachMe provides a unique telephony experience for users, converting regular phone calls into Voice over Internet Protocol (VoIP) calls, allowing users to make or receive such calls within the app. This is useful when a mobile user is roaming, out of network coverage or on flight mode, but with an active data connection. This could be data from a local sim card, roaming data, or a Wi-Fi network.

With the launch, MTN Zambia customers can now enjoy making and receiving voice calls while traveling, at rates lesser than traditional voice roaming packages. They can also conveniently roam where MTN Zambia has no roaming partners. To take advantage of this, MTN Zambia customers can purchase the ReachMe packs within the app and enjoy low roaming rates as they travel across the globe.

Seun Soladoye, Acting Chief Marketing Officer, MTN Zambia, said: “ReachMe is a refreshing innovation that solves a pain point for our frequent flyer audience. This app is an outcome of total re-thinking of roaming, and by clever integration with the cloud, drastically minimizes our costs thereby allowing us to roll out attractive roaming packages.”

When a ReachMe call goes unanswered, MTN Zambia customers will receive Missed Call Alert or Voicemail, delivered over data. These can be accessed in the simple, visual and interactive interface of the app.

“Customers demand higher value, more convenience, and lower roaming rates, when traveling.   ReachMe delivers on this  promise with the number one network in Zambia - MTN Zambia. I’m delighted that MTN Zambia believes in the potential of voice-over-data solutions, in the context of a world that is increasingly getting connected over the cloud,” said Inderpal Singh Mumick, Founder & CEO, Kirusa.

MTN Subscribers can download the InstaVoice ReachMe App from the following link -