The GSMA Mobile 360 Series presents a platform cultivating regional engagement through topics that are impacting the mobile industry on both, a localized and global scale. The event held in Bogota, Colombia offered a platform for the mobile industry and broader ecosystem to share the innovation taking place across Central and South America. Our esteemed CEO Dr. Inderpal Singh Mumick was a presenter at the conference where he addressed the challenges posed by the proliferation of OTT solutions while introducing services like ReachMe.